You Know the ONE

Thursday, July 14, 2005
“We don’t want you to give your money. We’ll just take it instead.”
That commercial, the one where all the celebrities and guys in collars and habits are talking about raising your “voice” for the world’s poor, has been nominated for an Emmy award for best TV commercial.

It’s the one that ends with the voice of Tom Hanks saying, “We’re not asking for your money. We’re asking for your voice.”

In one sense, that is totally true. If those behind the ONE Campaign had their way, they wouldn’t “ask” for your money. They would just have the government take it. It really is all a bit duplicitous.

So they aren’t up front about it...they really do want your money: “If the USA agreed to commit an additional ONE percent of it’s budget, or 25 billion dollars per year, it would cost every American 23 cents a day. I’m ready to do that if it saves lives...are you?” There’s more than one hypothetical in that statement.

But even so, it doesn’t matter what you might answer to that rhetorical question. Even if you aren’t willing, if the ONE Campaign has its way, your money will be taken and used anyway.

Maybe the slogan should be: “We don’t want you to give your money. We’ll just take it instead.” This adds a whole new dimension to the idea of charity.
Bookmark You Know the ONE  at del.icio.us Digg You Know the ONE Bloglines You Know the ONE Technorati You Know the ONE Bookmark You Know the ONE  at YahooMyWeb Bookmark You Know the ONE  at Furl.net Bookmark You Know the ONE  at reddit.com Bookmark You Know the ONE  with wists Bookmark using any bookmark manager!

Trackbacks

  1. The Mannequinism of the ONE Campaign

    The difference in perspective from the ONE Campaign and directly responsible charitable efforts is summed up in the first two sentences from this article in Christianity Today: “Eighteen-year-old Lauren Tomasik had a vision. This Wheaton Academy

Comments

Display comments as (Linear | Threaded)

  1. No comments


Add Comment


Enclosing asterisks marks text as bold (*word*), underscore are made via _word_.
E-Mail addresses will not be displayed and will only be used for E-Mail notifications

To prevent automated Bots from commentspamming, please enter the string you see in the image below in the appropriate input box. Your comment will only be submitted if the strings match. Please ensure that your browser supports and accepts cookies, or your comment cannot be verified correctly.
CAPTCHA

BBCode format allowed
 
Submitted comments will be subject to moderation before being displayed.