Posts tagged with: ipod

News broke yesterday of an audacious violation of Apple Computer’s intellectual property rights (IPR) in China. This expat blogger posted photos of three sham Apple Stores she discovered in the city of Kunming—the stores have been set up by some entrepreneurial chap hoping to capitalize on the company’s Chinese popularity.

The story was slightly amusing, especially in light of Apple’s recent earnings announcement. (“They totally did it again,” said one analyst. It was also revealed that Apple now sits on enough cash in hand to buy 100% of Goldman Sachs at its current market value.) It seems that the Apple brand is now so valuable that the Chinese are counterfeiting the company’s retail outlets to sell Apple’s own products at full price. As one employee of the fake store said when reached by the Wall Street Journal,

It doesn’t make much of a difference for us whether we’re authorized or not. I just care that what I sell every day are authentic Apple products, and that our customers don’t come back to me to complain about the quality of the products.

But that’s precisely why Apple’s IPR must be protected. The company is one of the most innovative ever—their graphical user interface, popularization of the computer mouse, iPod music player, and touch-screen devices have dragged the technology sector forward, to say nothing of their design contributions—and that innovation would not have been supported without protections for the company’s intellectual property.

The U.S. Constitution justifies the establishment of IPR in giving Congress the power

To promote the Progress of Science and useful Arts, by securing for limited Times to Authors and Inventors the exclusive Right to their respective Writings and Discoveries.

As David H. Carey explains in his Acton monograph The Social Mortgage of Intellectual Property,

If allowing some techonology to be patented benefits society in the long run more than it costs society temporarily to forego unrestricted use of that technology, then such patents are morally defensible.

The Apple Store “experience” is tightly bound up with the company’s products (remember how miserably Dell stores failed?), and part of allowing Apple temporary exclusive use of its inventions is allowing it to sell them as it sees fit.

There is also the question of trademark, which exists primarily for the protection of consumers, so that when I buy a tube of Crest toothpaste from a CVS I know that I’m not getting a Chinese imitation accidentally laced with cyanide, stocked by a shyster posing as a reputable franchisee.

Whatever employees of these fake Apple Stores may say—and according to the blogger who broke the story, none of the stores’ sales force realized at the time that they weren’t working for Apple—it’s China! Would you buy an iPhone from one of the fake stores? The Chinese government has a responsibility to its citizens to enforce Apple’s trademarks and protect its citizens from fraud.

By pure coincidence, I can illustrate the importance of protecting IPR in China: Yesterday, about the time this story was hitting the internet, my father went to the Apple Store in Dallas (an authentic one) and purchased an iPad. While he is away for a week on a theology course, Apple’s device will give him access to email and other business tools, so that he can grow in virtue and keep his business running at the same time (and once they debut the iSpankings app, he’ll be able to keep his kids in line, too). He chose an iPad over any number of other devices because his IT guy—who doesn’t like Macs, as IT guys never do—told him it would do the job best.

Except for the U.S.’s protection of IPR, that market solution wouldn’t have been possible.

Continuing the tradition from 2010, Acton University 2011 lectures will be available for purchase online from our secure order page.  New lectures will be posted as they conclude throughout the week, so check back often.

The downloads are in MP3 format and can be transferred to any device that plays audio files such as an iPod or smartphone.

Here are some useful Acton University links:

Blog author: jballor
posted by on Friday, January 13, 2006

Many of you may have already heard of the new line of Levi’s jeans due out later this year, the iPod compatible RedWire DLX jeans: “With a joystick remote control built into the watch pocket, the new jeans will allow wearers to play, pause, track forward or back and adjust the volume on their iPods without having to take them out of their pockets.” There is also a built-in pocket designed to “conceal the bulge of the iPod.”

But Levi Strauss is a bit late to the concealment racket, at least as far as the iPod is concerned, since iPod-friendly underwear produced by Play, wittily named the iBoxer, is currently ready to ship. These boxer-briefs come in three standard colors (turquoise, black, and orange) with other print patterns available.

Worried about concealing the bulge? The iBoxer promises “a discrete front pocket.” FreshPair.com, a distributor of undergarments, also assures us that for every 2 iBoxers purchased, we’ll get 3 Free iTunes (Coupon Included in Order). Top sellers include Sir Mix-a-Lot’s “Baby Got Back” and The Black Eyed Peas’ “My Humps” (iTunes required).

I’ve resisted the urge to pain you, dear readers, by posting a picture of the iBoxer, but for those of you who are gluttons for punishment, click here.

On a more serious note, Apple should perhaps be concerned about market saturation. The typical cycle for pop culture rotations is the move from popularity in an underground sub-culture to the broader marketing and popularization of the movement. This is followed by backlash from the sub-culture and the accusation of “selling out” to corporate interests. We’ve yet to see whether such a backlash will occur from the tech-savvy (much like what has occurred against Microsoft).

And while Pat Buchanan recommends buying up gold reserves, I for one am waiting for the day when the currency switches over from dollars to iPods. Here’s a sample conversation:

Buyer: “How much is that 60 GB iPod?”

Seller: “3 iPod Shuffles.”

Buyer (crestfallen): “But I only have 1 iPod Shuffle and 1 iPod Nano!”