The smile curve is an idea came from the computer industry, but it applies broadly. It’s a recognition, in graph form, that there is good money to be made (or more value to be added) in research and development, and, at the other end, in marketing and retailing.
It’s also a recognition that there is almost no profit to be made, except in high volumes, in the middle areas of manufacturing (assembly or shipping). This has hurt the American middle class because we used to be a manufacturing nation. Yet today, even where manufacturing is strong, it does not usually pay well.
It’s one reason so much factory work has gone overseas (especially textiles and assembly). In the early stages of a product, there is good money in the middle, but when it becomes common to make a car or a computer or a vacuum cleaner, then the value of manufacturing goes down, as we all know. (more…)