'Tis the Season for Giving

Monday, November 26, 2007
Today is “Cyber Monday,” the first day of the week after Thanksgiving. Following the tradition of “Black Friday,” in which retailers offer incredible deals to folks willing to ruin their Thanksgiving break by standing in line until 4 a.m., Cyber Monday offers those less hardy folks the chance to get deals by shopping online. The holiday shopping season has officially started. There’s sure to be more commentary on PowerBlog on the commercialization of Christmas over the next month.

But for now, I want to pass along news of an opportunity to make your gift giving go further. You may know that you can use GoodSearch (powered by Yahoo!) to designate a charity to receive funds for each search you do. GoodSearch has initiated a new program called GoodShop. When you access an online vendor through the GoodShop site, a percentage of your sale will be sent to your designated charity.

So, for instance, a purchase at Sears will be matched by a 1% donation. Donation ranges vary from .5% up to 37.5% (on revenue from eBay auctions). If your planning on doing some online shopping this year, check out GoodShop, which features retailers like Best Buy, Circuit City, The Home Depot, Kohls, Macy’s, Target, PetSmart, Wal-Mart, and Staples.

To designate the Acton Institute as your GoodSearch charity, click here. You can also choose a variety of other nonprofit groups to receive donations from your searches and GoodShop purchases.


You may also advance the cause of freedom and virtue by supporting the Acton Institute directly.


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