Acton Institute Powerblog

Public Radio Claims Hide Actual Costs

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I’m blogging a recent piece I did for NRO on National Public Radio funding but first a quick note on the net neutrality debate. House Speaker John Boehner told a meeting of the National Religious Broadcasters association, meeting in Nashville over the weekend, that “the last thing we need, in my view, is the FCC serving as Internet traffic controller, and potentially running roughshod over local broadcasters who have been serving their communities with free content for decades.” Amen. See my recent response to the Catholic bishops conference statement on net neutrality here.

Back to you, Corey.

‘Free’ Public Radio Is Anything But

By Bruce Edward Walker

National Public Radio listeners are being inundated with warnings that they soon may have to drive to work every morning without the sonorous intonations of Morning Edition’s Corey Flintoff, Steve Inskeep, and Renée Montagne, and may be forced to drive home without the narrative drone of All Things Considered’s Robert Siegel, Michele Norris, and Melissa Block.

Just this morning, I received a panicked e-mail from the director of broadcasting at an NPR affiliate in my home state, Michigan. You know, one of those state-based public-radio operations that just last October received a portion of George Soros’s $1.8 million Open Society Foundation gift to hire two government reporters in each of the 50 states; one of the same group of radio stations benefiting from the Joan Kroc Foundation’s $200 million endowment in 2003; one of the same stations that host interminable on-air fundraisers at least twice a year.

They are warning that Congress may eliminate taxpayer subsidies to the Corporation for Public Broadcasting, the entity that heaps money on 900 NPR affiliates across the country.

The warnings reek of disingenuousness.

After all, crying poverty is public broadcasting’s modus operandi. If it didn’t do it extremely well, no one would donate during those radiothons, corporations wouldn’t spend huge sums of money to sponsor programming, and “people just like you” wouldn’t forgo paying the cable bill so they could help meet a challenge grant from their neighbors and co-workers.
As an example of how much begging public radio does, Wisconsin Public Radio — a network of 32 stations programmed by seven regional stations – reported that 13 percent of its total budget in 2009 was used for fundraising. Additionally, the network’s website reveals that 25 percent ($1.94 million) of the revenues garnered from listener and corporate donations ($6.25 million and $1.58 million, respectively) are directly allocated to fundraising.

So it came as no surprise when I received the director’s e-mail, which warns, “I believe this is one of the most serious challenges to public broadcasting that we have ever faced.”
Not mentioned in his emotional appeal are the substantial costs American taxpayers are stuck with.

Read more here.

Other Acton essays on funding public broadcasting can be found here and here.

Bruce Edward Walker has more than 30 years’ writing and editing experience in a variety of publishing areas, including reference books, newspapers, magazines, media relations and corporate speeches. Much of this material involved research on water rights, land use, alternative-technology vehicles and other environmental issues, but Walker has also written extensively on nonscientific subjects, having produced six titles in Wiley Publishing’s CliffsNotes series, including study guides for "Alice’s Adventures in Wonderland" and "One Flew Over the Cuckoo’s Nest." He has also authored more than 100 critical biographies of authors and musicians for Gale Research's Contemporary Literary Criticism and Contemporary Musicians reference-book series. Most recently, he was managing editor of The Heartland Institute's InfoTech & Telecom News. Prior to that, he was manager of communications for the Mackinac Center's Property Rights Network. He also served from 2006-2007 as editor of Michigan Science, a quarterly Mackinac Center publication. Walker has served as an adjunct professor of literature and academic writing at University of Detroit Mercy. For the past three years, he has authored a weekly column for the mid-Michigan Morning Sun newspaper. Walker holds a bachelor’s degree in English from Michigan State University. He is the father of two daughters and currently lives in Midland, Mich., with his wife Katherine.

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